Role & responsibilities

• Conduct research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Collaborate with teams like marketing, content writing, sales, and customer service
• Communicate with followers and respond to queries timely
• Suggest and implement new features like promotions and competitions
• Stay updated with current technologies and trends in social media
• Connect with influencers for brand promotions
• Manage brand mentions and engage users
• Strong knowledge of social media platforms
• Prepare daily, weekly, and monthly reports
• Provide suggestions for improvements
• Build community through meaningful engagement
• Analyze analytics to measure campaign performance